What Instagram publishes, what it withholds, and how to read the difference.
A fake account with my logo and an underscore in the handle messaged my customers for advance payments. The profile photo is what gave it away.
10 Aug 2026
One rate divides by followers, the other by reach, and reach is a fraction of a follower count in 2026. The gap nearly made me cut my price by half.
6 Aug 2026
Above ten thousand followers Instagram truncates the public number and never rounds up, which can hide six weeks of growth from everyone including you.
1 Aug 2026